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LOOKING FOR A LOVE MATCH WITH NO “WIR ES” ATTACHED
Match.Com’s Wireless Dating Service MatchMobile Is Now Available
Through Cingular Wireless
With Valentine’s Day just around the corner, love is in the air,
on the mind, and possibly on your wireless phone, thanks to Cingular
Wireless’ new partnership with Match.com. The happy couple, Cingular
and Match.com, is offering the MatchMobile wireless dating service
to Cingular’s 24 million voice and data customers throughout the U.S.
MatchMobile’s cross-carrier service provides Cingular customers the
ability to connect with other Cingular members as well as members
of other carriers providing the service. With MatchMobile’s wireless
matching and communication capabilities, Cingular customers can view
profiles and photos of MatchMobile members directly on their mobile
phone display screen and connect with potential dates in their area,
conveniently and anonymously. In a recent survey, most singles (56
percent) believe that using their mobile phone to search for dates
and flirt via text messaging will make dating more convenient.
“As wireless technology is continually embraced as a means of enhancing
users’ lives, it is no surprise to see mobile applications designed
to help singles meet and connect with each other,” said Jim Ryan,
Cingular Wireless Vice President Data Products and Business Marketing.
“Cingular is a fun brand, providing our customers with services that
reflect and fit their interests – even matchmaking.”
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